20 Years of Bad Boy

Shamarie By Shamarie, 22nd Jul 2014 | Follow this author | RSS Feed
Posted in Wikinut>Writing>Columns & Opinions

This article is a celebration of Bad Boy Entertainment’s 20th Anniversary in the music business.

Bad Boy

Bad Boy Entertainment is my all-time favorite hip-hop label. For two decades, Bad Boy Entertainment has been making people of all ethnicities celebrate life with its signature sound and style. They remain relevant by moving with the times and making music that is appealing to a large audience. Bad Boy is an extravagant movement and lifestyle. Since 1994, they helped ushered in hip-hop’s ghetto-fabulous era that would later give birth to the “bling-bling” era of the early 2000s. It is common to see Puff Daddy and his Bad Boy family fully clad in high-priced apparel, travel like stars, drinking expensive champagne, and having a great time at the best nightclubs. Bad Boy is perhaps the first record label that I can remember that made the music industry fun with their music videos.

Founded in 1993 by music mogul Sean “Puff Daddy” Combs, Bad Boy Entertainment has sold over 70 million records worldwide with an impressive artist roster, which included Craig Mack, the late great Notorious B.I.G., Mase, Total, Faith, 112, The LOX, Black Rob, G. Dep, Loon, Cheri Dennis, and Dream. In addition, they also had southern rap pioneers 8Ball & MJG, and legendary R&B group New Edition. Puff Daddy proved to his peers that he is a contemporary embodiment of Motown’s founder, Berry Gordy’s vision of black music as Pop culture. Also, Puffy established Bad Boy Entertainment as a global entertaining empire by breaking down doors for hip-hop in international markets.

Bad Boy Entertainment had a big influence on the streets of New York. They were the first rap label to have a street team that created an awareness of the artists, a basketball team for the Rucker Tournament, and to put out a mixtape. Bad Boy Volume 1 mixtape by DJ Clue helped Bad Boy Entertainment expand their street audience. They loved the exclusives by Notorious B.I.G., Faith Evans, and Craig Mack.

Bad Boy was a dominate force on the music charts in 1997. They held the number one spot on Billboard Hot 100 charts for 22 solid weeks and R&B singles chart for 17 weeks. Puff Daddy produced about fifty percent of 1997 Top hits. That same year, he dropped his first studio album, No Way Out, which certified seven times platinum and dubbed him “The King of Hip-hop” by Rolling Stone magazine.

I never get bored listening to Bad Boy Entertainment’s epic masterpieces such as Notorious B.I.G.’s Ready To Die and Life After Death, Puff Daddy’s No Way Out, Mase’s Harlem World, and Black Rob’s Life Story. Those albums take me back to a time in hip-hop when the music was crazy and there was anticipation for rap albums. People would run to the record stories to buy the new Bad Boy album or any rap artist that was hot at the time.

Today, Bad Boy Entertainment is still making people dance with artists such as French Montana, Machine Gun Kelly, Cassie, and Red Café. They are ready to dominate the charts like their predecessors of the ‘90s. With Puff Daddy guiding their careers and continue making history, Bad Boy Entertainment will be around for another twenty years and beyond.
Bad Boy, baby!!!


Bad Boy Entertainment, Bad Boy Records, Craig Mack, Notorious Big, Puff Daddy

Meet the author

author avatar Shamarie
I am a passionate writer from Harlem, New York. My expertise is creative writing and poetry. I enjoy expressing myself freely on paper and sharing my ideas with the world.

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author avatar Lady Aiyanna
23rd Jul 2014 (#)

These are some of the men of the industry who specialise in the RAP and Hip Hop side of things. Knowing from the way it is seen, drug, booze, dominated including Illuminati (Jay-z is particular) practice0s dominated.
None the less, I do like some of the Rap, Hip hop and R&B....

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